Voisins Department Store was founded in 1837 as a haberdashery shop offering something different to Jersey.

The Cafe Bar has always been popular, but in need of an update. Considering the target audience we created a brand targeting fashionistas and foodies who may pop by to the cafe for a pick-me-up light bite and glass of champagne to hungry city workers in the heart of St Helier.

The branding was rolled out across print and digital media, including menus, signage and a social campaign.

CONCEPT DEVELOPMENT | ILLUSTRATION | DESIGN | ANIMATION | COPY-WRITING